Vanderbrand
Together Design Lab
Policy for the people
Together Design Lab website displayed on an iPhone in a pocket
Poster series for the Together Design Lab Housing Summit
Together Design Lab project overview website page displayed on an iPad
Together Design Lab tote bag
Together Design Lab brochure on a stack of wooden chairs
Together Design Lab

Together Design Lab (TDL) is a team of planners, designers, and architects at Toronto Metropolitan University, operating to address housing issues experienced by marginalized communities. Working with interdisciplinary collaborators, TDL reimagines environments and addresses overall community well-being.

Vanderbrand created an approachable and energetic brand identity to capture the idea of togetherness. The brand mark is a reinvention of the plus sign, resembling collections of homes or groups of people. The mark can change or adapt to reflect TDL’s values to listen, learn, and share, together.

Details

Client:
Together Design Lab

Services:
Strategy, Brand

Type:
Institutional

Location:
Toronto, Canada

Credits

Creative Direction:
Julie Vander Herberg, Anna Vander Herberg

Design:
Melanie Hong

Motion:
Júlia Maia

Typography:
Social by Dinamo

Awards

2024

Communication Arts:
Shortlist, Brand Program