Sapsucker is an organic, plant-based, all-natural, and sustainably sourced beverage line of sparkling tree waters. Sapsucker is tapped from Canadian trees through environmentally friendly processes to harvest a naturally alkaline and vitamin-rich beverage.
Vanderbrand worked with Lower Valley Beverage Company to create the brand for an unexpected Canadian product. Sapsucker’s identity has a clear and consistent approach to product naming, packaging, copywriting, digital applications, social media, and photography.
Details
Client:
Lower Valley Beverage Company
Services:
Strategy, Brand, Creative Direction, Print, Digital
Type:
Beverage
Location:
Flesherton, Canada
Credits
Creative Direction:
Julie Vander Herberg, Anna Vander Herberg
Design:
Melanie Hong, Olivia Rohner
Photography:
Blaise Misiek, Jackie Beale, Kyle Jeffers, Mark Olson
