Heartland by Orlando Corporation is an outdoor shopping centre in Mississauga with 190 storefronts across 2 million square feet. Heartland is a destination to shop, eat, and work. Located in Mississauga, Heartland attracts countless visitors every day due to its proximity to neighbouring residential, industrial, and office complexes.
Vanderbrand delivered a brand and strategy for Heartland that revitalized one of the most iconic districts in Mississauga. The repositioning of Heartland as a retail and dining destination serves as a catalyst for regional growth, attracting new tenants and visitors.